If you are thinking of selling your home, you need a Myrtle Beach listing agent that can help make the entire process easy for you. You need a listing agent that can walk you through the entire process of selling your home whether it’s your primary residence, a second home, or investment property in Myrtle Beach.
You need a listing agent partner in Myrtle Beach that can be your advocate in selling your property to help you get the most money possible and sell it on your timeline whether you are here locally or selling from another state. Over the past 18 years in the business, I’ve worked hard to make the entire process of listing a home in Myrtle Beach as simple as possible for my clients.
Before The Listing Appointment Call
First step is the initial call. During this phone call, we are going to get to know each other a little bit. I want to get to know you and your home. I want to learn about any special things your home may have to offer over other homes in Myrtle Beach. Let me know if the community has some amazing amenities like Plantation Lakes, or if it is a gated home community in Myrtle Beach like Waterbridge.
This is the time where you can brag about all the awesome upgrades you did to the kitchen, the amazing new patio you added out back, tell me about the fantastic new wood floors you added. I want you to help me paint a great visual picture of your home. We will then end the call by scheduling a time for me to come out & meet with you at the home.
Before I come to your home, I’m going to spend some time doing research on your property. I’m going to collect as much information as I can so that when I come on the listing appointment I’ll know as much as possible about your home and how it compares to others in Myrtle Beach. I’ll research the neighborhood and learn what your current competition is in the area. We call this in the industry a Comparative Market Analysis or CMA.
I’ll look at current sold comparables to get an accurate value of what your home is worth. By the time we meet, I’ll have all the information needed to give you pretty accurate value of what your home is worth. When listing a home in Myrtle Beach, I want to know as much as I can before we meet in person.
The next part in the process is our listing meeting. At this meeting I want you to give me a full tour of your home pointing out some of those features that you love and mentioned in our phone call. If you are not local, I’ll get a key and go view the property prior to either meeting in person or over the phone.
After the tour, let’s have a seat at your dining table and we can then go over the research that I found to determine the value of your home as well as have a discussion as to your reasons for wanting to sell your home.
I want to learn the reasons for why you are selling. Sometimes there might be some needs to sell your home quickly, or if you are building a new construction home in Myrtle Beach and have 90 days to sell, then we can always try selling for a little more if you have the time.
As you are giving me a tour of your home, I’m going to be taking notes of items I see in your home that we might need to address to get your home ready for sale so that we can list it for sale and get you the most money possible. Remember, first impressions matter to buyers and we want to fix anything we might need before the professional photographer comes to shoot the images of the home. Many times some minor fixes can make a huge difference in the amount your home sells for in Myrtle Beach.
We will discuss the value of your home in great details and I’ll give you a range in which I think your home will sell for as well as I should be able to give you a range of how long it will take for your home to sell. Good listing agents will be able to give you this information and should be able to provide you with data to back it up.
Next Steps In Listing Your Myrtle Beach Home
After our meeting we will either sign the paperwork right away, or I will go back to the office and complete all the documents and get everything moving forward with listing your home for sale. There is a bunch of paperwork that we have to complete first before we can place your home in the Multiple Listing Service.
Here’s a list of paperwork we have to complete:
- Exclusive Right To Sell Listing Agreement
- South Carolina Disclosure of Real Estate Brokerage
- MLS Data Form
- Residential Property Condition Disclosure
Then in addition, there are some other forms we might need to complete depending on the type of property we are listing for sale. They include:
- Capital Gains Tax Disclosure
- Home Warranty Waiver
- Beach Protection Listing Agreement Addendum
- Lead Based Paint Disclosure (if built before 1978)
Once we have all the paperwork signed, we are ready for the next step, pictures.
Photographing The Listing
This is one of the most important steps that many times gets overlooked. I normally try & be present for this step as we need to stage the listing as best as possible to make it show off the best online. This is one of the many reasons why I almost always hire a professional photographer to take listing photos.
The reason I like to be there for this process is so that I can stage and declutter counters in the kitchen to make them look better. To make sure the pillows are straight on the sofa, so that all the blinds are lined up in the image. I’ll run around & put down all the toilet seats & stage the bathroom. While my photographers are awesome, it never hurts to have a second set of eyes checking things out.
There are however times when we cannot either wait on the photographer to take the pictures, or if it is a condominium that is on a rental program, I might be forced to take the images myself so that we can get the home on the market.
After Listing The House, What’s Next?
I’m glad you asked! Now that we have all the paperwork ready to list your home for sale, we will install the sign in the yard and hang a lockbox on the property to make it accessible to other agents in our Multiple Listing Service. Of course, not all neighborhoods and types of properties in Myrtle Beach allow for lockboxes & signs to be installed, but if it is possible, I want to start this process right away.
Some neighborhoods like my old one, Cameron Village require a special sign for the neighborhood and in those situations we might not see it for another week or two, but we will get that sign installed as soon as possible because buyers do still drive neighborhoods and will call off the sign.
Marketing The Listing
Now we are ready to start marketing your property and have it shared out to all of the major listing portals out there. When you list your home for sale, it will be sent to REMAX.com a national website with over 60 million visitors. Also, your property will be shared to places like Zillow, Trulia, REALTOR.com where millions of consumers visit every day to search for homes for sale in Myrtle Beach. It will also be shared here on this site which is quickly growing each month in visitors. Below is just a small sampling of some of the places you can expect to find your property online.
In addition to the above websites, social media has also become an integral component to my marketing plan to getting your home sold. I’ve have worked hard over the past several years to build up an online following on these social networks.
Facebook– With over 1 billion users, Facebook has become a social media giant that is a great place to share information. I currently manage several local pages & groups with a following of over 8,000 people.
Twitter– Twitter is a micro-blogging platform that allows people to share information quickly. With hundreds of millions of users, this is a great arena to share information. I currently have a following of over 16,000 followers there.
YouTube– The world’s second largest search engine with over 4 billion videos watched daily, YouTube is a must use in any marketing system. My channels now have over 2,000 subscribers and well over 2 million views.
In addition to the big three networks listed above, I will share information about your property out to many other places like Pinterest, Instagram, LinkedIn, Google+, & Flickr. Within the first 24 hours of listing your Myrtle Beach property, I will expose your property to my network of over 40,000 people.
I dare you to find anyone else in Myrtle Beach who can get you this type of exposure for your home right away. Statistics show that your home has the most activity online within the first 30 days of being placed on the market. This is why I focus on getting your home shared out everywhere as quickly as I can and to as many eyes possible.
Once the marketing starts, it normally doesn’t take long until we start to see showings happening at the house. These get followed up by offers & negotiations. While it is important to have a listing agent that can do a good job representing your home online, it is just as important to have a listing agent who can help you negotiate contracts once you receive an offer.
With over 18 years of of experience in the business and helping hundreds of families both buy and sell homes in Myrtle Beach, I am confident to be able to negotiate for you the best price for your home, through the inspection process, and also help get your home to the closing table & recorded.
Don’t hire an agent to list your home that is not familiar with South Carolina Contracts and what is covered in the inspection process. I see too many requests for repairs on a property that are not covered by our contracts. Just because there is a cosmetic defect at the home, does not mean you need to make a repair. Hire a listing agent that is extremely familiar with our contracts and what items are covered will negotiate on your behalf to save you money.
Ready To Hire A Myrtle Beach Listing Agent?
Hopefully you are now ready to hire me as your Myrtle Beach listing agent to help you get your home sold. To get started, give me a call at 843-222-9402 or simply fill out the form below: